SMMU Advanced LinkedIn offers social media training with step-by-step guidance along with streaming online videos, cheatsheets, live Q&A, and much more.
Learn best practices for determining what you offer, what you want your network to look like, and who and how to connect with the key people you need to grow your network the right way.
SMMU Advanced LinkedIn course is offered in 5 convenient self-paced social media training sessions that gives you everything you need to transform LinkedIn into your own personal marketing, branding, and networking platform.
SMMU Advanced LinkedIn Features Include:
- 5 sessions.
- Streaming online videos.
- Audio MP3s.
- Unabridged transcripts.
- Step-by-step cheatsheets.
- Live Q&A.
- Guest expert webinars.
- Immediate access.
- Receive a certificate of training.
- Payment plan available: pay in 2 installments.
- Session 1: creating a profile:
- Learn how to create an eye-catching, attention-grabbing professional headline.
- Discover the art of establishing your “value proposition” by focusing on your core genius.
- Find out how to get the most from the website section.
- Learn the keys to successful Search Engine Optimization (SEO), so you will be found when anybody is searching on your area of expertise.
- Find out the optimal ways to create consistent and meaningful engagement.
- Learn how to use applications to increase the usability and dynamic nature of your profile.
- Session 2: finding contacts:
- Find out how to conduct an Advanced People Search.
- Learn how to use LinkedIn Groups to find top prospects.
- Discover how to locate strong candidates using LinkedIn Answers.
- Uncover the secrets to using the Homepage as a tool for locating contacts.
- Learn the best ways to engage potential contacts and make it irresistible for them to turn away.
- Session 3: branding:
- Learn how to perfectly define your brand, so it works magic for you.
- Find out how to establish brand boundaries so you are focused and intentional in your image.
- Discover how to effectively put your branding in front of prospects for the biggest success.
- Learn how to use LinkedIn Answers to help establish your brand.
- Find out how to use LinkedIn Discussions to generate positive brand valuation.
- Discover how to use LinkedIn Questions to create brand awareness and reception.
- Session 4: growing your network:
- Learn why the value proposition you offer to others and vice versa is so important.
- Find out who to connect with – this is NOT a game of quantity over quality.
- Discover how to approach a prospective connection for the best chance of success.
- Uncover the secrets to inviting prospects so they can’t resist your offer.
- Learn how to recommend and get recommended with glowing praise for your work.
- Find out how to access a prospect’s recommendations.
- Session 5: becoming a LinkedIn thought expert:
- What LinkedIn really is. When you understand its real value, you can unlock LinkedIn’s true potential.
- How to successfully share your brand for the biggest impact.
- How to find evangelists who will spread the word about you far and wide.
- How to stay connected with previous contacts, so your network is dynamic, deep and always has you at the center of their attention.
- How to tap other people’s networks so you can double, triple and quadruple the strength of your own.
- Online live chat support.
- Email and telephone customer support.
- 100% money-back guarantee.
Price: $797 (one-time fee)
Formats: online, online videos, MP3s, webinars
Company: Social Media Marketing University